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The iPhone 18 Pro in burgundy and black. | Image by Apple
Pre-orders for the iPhone 18 Pro and iPhone 18 Pro Max open Saturday at 8am ET, with the foldable iPhone Duo waiting until October 16. Apple introduced all three on September 9, and the carriers have had their offers lined up ever since.
However, Verizon's pitch is the easiest of the three big carriers to follow. The iPhone 18 Pro comes to $80 a month on Simplicity Pro, which the carrier breaks down as a $30 unlimited plan paired with a $50 device payment.
What Verizon is putting on the table
Here is everything Verizon is running for the launch, as per its pre-order guide:
$80 a month for the iPhone 18 Pro on Simplicity Pro, bundling a yearly upgrade, no activation fees and 3% back in Verizon Dollars
Up to $1,200 off on myPlan when you add a new line with a qualified trade-in, or up to $1,020 when upgrading an existing line
An Apple Watch and an iPad included on new lines with Auto Pay, with Verizon covering both device costs through credits over 36 months
The iPhone 18 Pro at no cost for business customers who switch, trade in and enroll in a My Biz Plan, plus a $360 credit for porting a number over
Prepaid savings through monthly credits: $600 off at Total Wireless, $480 at Straight Talk and $480 at Visible
The iPhone 18 Pro in glacier. | Image by Apple
What works in your favor
The Simplicity Pro number is the appeal, because you know what you are paying from the start rather than working backward from a stack of credits.
The prepaid side deserves more attention than it usually gets, though. Total Wireless and Visible are both Verizon-owned brands riding the same network, so the savings do not cost you coverage.
iPhone 18 Pro: Pre-order at Verizon and get a free Apple Watch Series 12
$1199
99/mo
Pre-ordering an iPhone 18 Pro at Verizon scores you a free Apple Watch Series 12. However, taking advantage of the watch offer requires activating separate monthly cellular service plans for both the phone and the watch. In addition to that, you can choose between standard phone financing for $33.33 per month over 36 months, or pay $50 per month on the Simplicity Pro plan to unlock annual device upgrades and extra connectivity perks.
Pre-order the iPhone 18 Pro Max at Verizon and score a free Apple Watch Series 12
$1299
99/mo
Just like with the iPhone 18 Pro, pre-ordering the iPhone 18 Pro Max at Verizon nets you a free Apple Watch Series 12. Keep in mind that active service plans are required for both devices. Financing options include standard monthly payments of $36.11 over 36 months or a $50-per-month Simplicity Pro plan with annual upgrades and added perks. However, because the Pro Max breaks the $1,200 mark, expect to pay a down payment upfront.
Total Wireless takes $600 off through a $25 monthly credit over 24 months, and Visible, the digital-only brand Verizon runs without stores, asks for no trade-in at all. Neither figure matches the $1,200 headline, but neither one demands a qualifying trade-in to reach it either.
Which Verizon iPhone 18 offer fits you best?
153 Votes
The conditions worth reading first
The gaps between these offers matter more than the headline numbers. Before you commit:
Existing customers upgrading a line get $1,020 rather than the $1,200 reserved for new lines, so loyalty costs you $180
Trade-ins only count if they are Apple, Google, Motorola or Samsung devices active on the account for at least 60 days
Savings arrive as promo credits across a 36-month device payment plan, not money off at checkout
Bring-your-own-device lines on the Watch and iPad bundle have to stay active for at least six months
Visible has no pre-orders at all, with sales starting September 18 and running through October 31
What stands out about all this
Simplicity Pro is really a rental agreement dressed up as a purchase, since swapping phones every 12 months means you never own one. That suits plenty of people and frustrates plenty of others, so it is worth knowing which you are before Saturday.
It also helps to read this alongside T-Mobile's iPhone 18 Pro pricing, since the three carriers have taken noticeably different approaches to Apple's $100 price increase. I will be watching whether any of these sweeten once pre-orders actually open.
Johanna Romero is a Senior News Writer at PhoneArena, covering mobile technology news across Android, iOS, wearables, and the Google ecosystem she knows best. Drawing on 15 years in IT and tech support from 2007 to 2022, she brings a user-friendly eye for the practical features and lesser-known tricks readers care about. Google named her an official #TeamPixel member in 2022, and she also reviews the latest devices on her YouTube channel, JoJo the Techie.
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